That People Thing

Leadership when it matters most

Leadership transformation that changes how your organisation performs

This work is led by Blaire Palmer, working closely with a small team of experienced associates she has partnered with for many years on complex transformation programmes.

Most organisations don’t have a strategy problem.
They have a leadership problem.

The strategy is clear.
The ambition is there.
But execution is stalling because the leadership approach hasn’t evolved to what the organisation now needs.

That’s where we work.

What we do

We work with CEOs and senior leadership groups to shift the behaviours that most affect performance - how decisions are made, how people engage, and how change is led.

This is not about introducing new models or running programmes alongside the business.

It’s about working inside the organisation, with the people who shape outcomes, to make leadership more effective in practice.

The Keyhole Leadership™ Approach

Most leadership development takes a broad approach - large programmes, generic frameworks, and significant time investment across the organisation. It’s like open-heart surgery on your business. 

We take a different approach.

The Keyhole Leadership™ Approach focusses on targeted, real-time intervention - working directly with leaders in real time, to shift the behaviours that are most affecting performance.

No big launches.
No sheep-dip programmes.
No dependency.

Just focused work where it makes the biggest difference.

Targeted, not broad

In every organisation, a small number of leadership behaviours disproportionately shape outcomes.

We identify those behaviours and focus there.

This is not about improving everything.
It’s about addressing what actually gets in the way of performance and progress.

Real-time, not theoretical

Leadership happens in meetings, conversations and decisions—not in a workshop.

That’s where we work.

Alongside your leadership team, as change is happening, we help them see what’s going on, challenge their instincts and lead differently in the moment.

Leaders lead it

We don’t take ownership of your change. Your leaders do.

Our role is to work alongside them—challenging, supporting and equipping them to lead in a different way.

That means the change is owned internally, not driven externally—and it lasts.

Minimum effective dose

This is not about doing more.
It’s about doing what works.

We design the smallest, most focused intervention that will create meaningful shift, freeing leaders from unnecessary activity and concentrating effort where it matters most.

How the work unfolds

Every engagement is tailored, but a typical programme runs over 6–12 months:

1. Diagnose (Month 1–2)

Leadership audit (survey + observation of key meetings)

Identification of 5–7 core behavioural blockers

2. Align (Month 2–3)

Work with CEO and senior team

Clarify what needs to shift and why

3. Deliver (Month 3–9)

Targeted leadership workshops (senior cohorts)

Real-time coaching and intervention

Work with critical teams and decision-making forums

4. Embed (Month 6–12)

Leaders take ownership of sustaining change

Integration into business processes and priorities

Reduced reliance on external support

ROI

£770K–£1.3M impact identified through leadership actions (Welsh Government evaluation)

96% approval rating (Roche leadership programme)

2,000 employees engaged in cultural transformation (AXA)

£5M commercial contract influenced following leadership intervention

Investment

Typical engagements range from £100K–£300K, depending on scale and complexity.

We work with a small number of organisations at any one time, where there is both the need and the willingness to lead change differently.

Is this the right fit?

This work is most effective when:

The organisation is undergoing significant change

The leadership team recognises that how they lead needs to evolve

There is appetite for honest challenge and practical change—not just insight

Start the conversation

If you’re exploring how to shift leadership behaviour in your organisation, we can have an initial conversation to understand your context and whether this approach is the right fit.

Our methodology

How we work

Inspire
Blaire’s keynotes open the door to change. They challenge leaders to rethink their role—especially in times of uncertainty and transformation—and to act differently straight away. Practical and thought-provoking, they help leaders see the part they play in driving change and how to bring people with them. Add a workshop session, and the message moves from idea to action, giving leaders something tangible to take into the very next day.

Diagnose
Our Transformational Friction Audit pinpoints the 5–7 barriers slowing you down. What shows up as multiple issues is usually driven by a handful of root causes. Through a combination of survey insight and observation of key meetings, we uncover what’s really getting in the way. The goal is simple: focus on what’s creating the friction, not just dealing with its effects.

Design
We share our findings with your senior team and shape a targeted response. This isn’t about big launches or heavy programmes. Think of it as keyhole surgery—precise, focused interventions that get to the behaviours, habits and beliefs holding transformation back. The result is a series of workshops and in-the-moment coaching designed to shift what matters most.

Deliver
We start with the Board or Senior Leadership Team, then work through cohorts of your most influential leaders in groups of 10–15 over 6–8 months. Each session is grounded in your reality, building the skills leaders need at that point in your transformation—whether that’s communication, trust, empowerment, prioritisation, collaboration or another of the key themes that emerged from the audit.

Alongside this, we work closely with 2–4 critical teams identified during the diagnostic—those at the heart of decision-making and delivery. Through real-time feedback, we help them operate more effectively together, strengthening alignment and building confidence across the organisation at a time when it matters most.

Embed
As each group completes the programme, the focus shifts to making change stick. Your leaders take ownership of embedding new ways of working—through the initiatives, processes and interventions that will sustain progress. We don’t drive your change, and you don’t need us to maintain it. Our role is to equip your leaders to build a culture that can adapt, evolve and handle whatever comes next.

 

What this looks like in practice

  • Working directly with your senior leadership population
  • Engaging cohorts of influential leaders across the organisation
  • Providing coaching and challenge in real time
  • Supporting critical teams where alignment matters most
  • Creating the conditions for leaders to lead change themselves

Read More

Our methodology

Case study - AXA Personal Lines

Case Study: Bringing three cultures together into one aligned, high-performing organisation

The challenge
AXA Personal Lines was created through the merger of three very different businesses: AXA (a traditional insurer), Swiftcover.com (a digital-first disruptor), and SIMS (an owner-managed claims company).

Each brought a strong, distinct culture. Left unaddressed, this risked fragmentation—slowing decision-making, weakening collaboration and making it harder to operate as a single, effective business.

The task was to build a new, unified culture—drawing on the strengths of each organisation—while continuing to deliver day-to-day performance.

Our approach
We worked closely with the leadership team to shape and embed a shared way of working across the organisation.

Align the top team
We began with the senior leadership team—defining a clear vision for the culture they wanted to create and agreeing how they would work together to lead it. This was supported by a series of workshops and 1:1 executive coaching, ensuring alignment wasn’t just agreed, but actively lived.

Cascade ownership across the business
From there, each senior leader led the rollout within their own area. Workshops were delivered by a combination of our team and internally trained change agents, supported by online tools. This approach ensured the change was owned and driven from within, rather than relying on external facilitation.

The impact

Engaged over 2,000 employees in a 12-month period

Successfully integrated three distinct cultures into one aligned organisation

Established a more empowered, collaborative way of working across the business

Client reflection
“It wasn't an easy journey.  I don't think any change programme ever is.  I don't think we would have achieved the success we did without the determined, consistent, honest and challenging support, and the professional approach and framework, that Blaire and her team brought to the project.  I would also add that the personal level of energy, challenge and encouragement that Blaire provided to the leadership team was crucial in ensuring that the programme was driven through to a successful conclusion”. – Steve Hardy, former CEO, AXA personal lines

 

Case study - Welsh Assembly FLP

Case Study: Developing confident, influential leaders across the Welsh public sector

The challenge
Senior finance leaders across the Welsh public sector were operating in an increasingly complex environment—balancing financial constraint, organisational change and political scrutiny.

Success required more than technical expertise. Leaders needed to step up—leading strategically, influencing across systems and engaging people through uncertainty.

Our approach
We designed and delivered the Finance Leadership Programme (FLP), bringing together 98 senior leaders in a cohort-based experience focused on practical application, not theory.

The programme
We designed and delivered a highly experiential leadership programme combining:

  • Cohort-based learning to build trust and challenge
  • Practical leadership frameworks applied to real work situations
  • Group coaching and peer “critical friend” support
  • Space for reflection, discussion and honest dialogue

Build leadership capability through experience
Participants worked on real challenges from their day jobs, supported by workshops, group coaching and peer challenge. The programme created space to step back, reflect and rethink how they lead.

Embed learning through peer support
Leaders built strong “critical friend” relationships—challenging each other, sharing insight and holding each other to account as they applied new approaches back in the workplace.

The impact

Independently validated results - An external evaluation by Old Bell 3 found consistently high levels of impact:

  • The vast majority of participants rated the quality, relevance and usefulness of the programme 4 or 5 out of 5
  • Strong evidence of improved management performance and leadership effectiveness
  • Estimated financial impact of £770k–£1.3m generated through participants’ actions

More confident, proactive leaders
Participants stepped forward with greater confidence, ownership and a stronger voice—more willing to challenge, influence and lead change.

Stronger leadership behaviours in practice
Leaders improved how they communicate, delegate and engage—becoming more reflective, deliberate and effective in how they lead.

A shift from operational to strategic
Participants moved out of the detail and into a more strategic role—focusing on the bigger picture and leading across organisational boundaries.

Greater influence in complex environments
Leaders strengthened their ability to influence upwards and across stakeholders, including in politically sensitive contexts.

Lasting networks and collaboration
The programme built a trusted peer network across over 150 organisations—creating ongoing collaboration, support and shared problem-solving.

Client reflection
“The most successful development programme I have attended… I have seen real results back in the workplace.”

“Undertaking the FLP has greatly improved my performance as a manager. It has made me stronger and more reflective… I only wish I had done it twenty years earlier.”

Case study - Welsh Assembly FLP

That People Thing

That People Thing

That People Thing.
74 Harts Hill Road
Thatcham
Berkshire
RG18 4NU

Telephone: +44 (0)1225 690066
Mobile: +44 7808 581 242
Email: connect@thatpeoplething.com

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That People Thing

That People Thing
74 Harts Hill Road
Thatcham
Berkshire
RG18 4NU

T. +44 (0)1249 454 117
M. +44 (0)7808 581 242
E. connect@thatpeoplething.com

Office hours:
Mon - Fri: 9am to 5.30pm